Closing starts with the first concern the sales person hears from the customer. How they respond often predicates how successful they are in moving the customer through their buying process. The sales staff will learn how to address customer concerns and questions without stalling the process.

The workshop will address “what’s your best price/payment?”, “What’s your interest rate, rebates or incentives?”, “I want to think about it or shop around!” and how to handle equipment and color issues on the lot. Your sales staff will learn how to get more customers to the write up by asking the right questions to gain commitment and manage the customer’s anxiety. This will lead to more sales and improved customer satisfaction.
 

Key Focus:
• Monroney Label Presentation
• Overcoming customer concerns
          • Price/Payments
          • Put-Offs
          • Equipment/Color
• How to gain a commitment & manage customer anxiety
• More customer to the write up stage

Who Should Attend:

	Sales Staff
	Sales Managers